Our main objective is to bring food close to people and make it as transparent as possible. When we decided to start uptown fresh we not only wanted to have fresh produce everyday but we aimed towards a sustainable future. We thought of something bigger than us, something which will not only benefit us or the people around but also the world we live in. Hydroponic farming not only gives you a healthy crop but also uses 90% less water than traditional farming methods. Indoor farming creates a perfect environment for plants barring any climate changes.